What is gratitude?

Mara McCann
2 min readMay 12, 2021

I listened to a seven figure business coach recently speak on the first thing that she does with clients. Walking in heels and a business suit (yeah, back in the old days when we did that) she brings her executives a small journal.

Their first task to save about to go bankrupt former multi-million dollar companies.

She tells the CEO to write ten things they are grateful for everday. In the journal. They look at her shocked, discouraged. She smiles, nods and leaves.

What is the power inside of gratitude that changes the tides of our minds, livelihoods and business?

Is it hope in a jar? Is it a cloud of pretending to be nice, and settle for less? Or is it simply that missing piece that connects us to our own intuition, that wants to be excited, that wants to grow that wants to be challenged.

Is gratitude the remedy for our own mediocrity?

Neville Goddard said it was a lack of imagination, a poverty of imagination that is the source of disease and discontent.

I’ve found it hard on some days during this year to keep daring to dream. But what I have found is a greater depth to gratitude for basics that before I took for granted. I relish calls with my sister in Iowa, I look forward everyday to power meetings with my team, and I love the coaching calls I do and seeing lightbulbs go off in other creatives minds when I teach them tricks on linkedin, or how to engage a new business venture.

If gratitude was in a bottle, it would be nice to drink it. I guess I’d flavor it lemon-watermelon with some sparkles.

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